Which TikTok Hashtags to Use
Hashtags play a crucial role in the discoverability of your TikTok videos. By using the right hashtags, you can increase your reach, engagement, and even potentially go viral. But with so many hashtags out there, it can be challenging to determine which ones to use. In this article, we will guide you through the process of selecting the most effective TikTok hashtags for your content.
Key Takeaways:
- Choosing relevant hashtags is essential for increasing the discoverability of your TikTok videos.
- Consider using a mix of trending, niche, and branded hashtags to maximize reach and engagement.
- Regularly monitor and adjust your hashtag strategy based on current trends and audience preferences.
Understanding TikTok Hashtags
TikTok hashtags work similarly to hashtags on other social media platforms like Instagram and Twitter. They help categorize and organize content, making it easier for users to discover videos related to specific topics. When you add a hashtag to your TikTok video’s caption or comments, it becomes clickable, allowing users to explore other content associated with that hashtag.
Choosing the Right Hashtags
When selecting hashtags for your TikTok videos, it’s important to strike a balance between popular hashtags and more niche, targeted hashtags. Using popular hashtags can expose your content to a wider audience, but it also means facing more competition. Niche hashtags, on the other hand, may have a smaller reach but can help you connect with a more engaged and specific audience.
For example, instead of solely using the broad hashtag #fitness, you can consider adding more specific hashtags like #homeworkout or #veganfitness to target a particular audience interested in those topics.
Effective Hashtag Strategies
Here are some effective strategies to implement when using hashtags on TikTok:
- Research trending hashtags: Keep an eye on the TikTok Discover page, as well as popular trends and challenges, to identify hashtags that are currently trending. Using trending hashtags can increase the chances of your video being discovered by a large audience.
- Use niche hashtags: Identify hashtags that are relevant to your content and have a dedicated following. By using niche hashtags, you can target a specific audience that is more likely to engage with your content.
- Create branded hashtags: Consider creating unique hashtags that are specific to your brand or campaign. Branded hashtags help build brand recognition and encourage user-generated content.
- Combine hashtags: Experiment with using a mix of popular, niche, and branded hashtags. This can help you reach a wider audience while still appealing to your target demographic.
Metrics to Consider
Understanding the performance of your hashtags is crucial for optimizing your TikTok strategy. TikTok’s built-in analytics tool provides valuable insights into which hashtags are driving the most engagement and reach for your videos. Pay attention to the following metrics:
- Views: How many views did your video receive from a particular hashtag?
- Engagement: How many likes, comments, and shares did your video receive from users who discovered it through a specific hashtag?
- Clicks: How many times did users click on the hashtag in your video’s caption or comments?
By analyzing these metrics, you can identify which hashtags are most effective in driving engagement and make data-driven decisions to improve your TikTok content strategy.
TikTok Hashtag Trends
| Hashtag | Category | Weekly Views |
|---|---|---|
| #fitness | Health & Wellness | 10 million |
| #fashion | Style & Fashion | 8 million |
| #food | Food & Beverage | 7 million |
Here are some popular TikTok hashtag trends:
- #dancechallenge: Dance challenges continue to dominate TikTok, with users creating their own unique dance routines to popular songs.
- #lifehacks: Users share quick and useful tips and tricks for various aspects of daily life, ranging from organizing hacks to beauty tricks.
- #learnontiktok: This educational hashtag is popular among creators who share informative and engaging content on a wide range of topics.
| Hashtag | Weekly Views |
|---|---|
| #dancechallenge | 12 million |
| #lifehacks | 9 million |
| #learnontiktok | 6 million |
Monitoring and Adjusting Your Approach
Keep in mind that TikTok trends and user preferences can change rapidly. It’s important to regularly monitor the performance of your hashtags and adjust your approach accordingly. Experiment with different combinations of hashtags, keep an eye on trending topics, and pay attention to your audience’s feedback to refine your hashtag strategy over time.
Remember, choosing the right hashtags is an ongoing process that requires continuous adaptation. By staying informed and keeping up with the latest TikTok trends, you can ensure that your content remains discoverable and relevant.
Common Misconceptions
Misconception 1: More hashtags mean higher visibility
One common misconception people have about TikTok hashtags is that using a large number of hashtags will automatically boost the visibility of their content. However, this is not entirely true. While hashtags can help categorize your content, using too many hashtags can make your video appear spammy and decrease its overall reach.
- Using a moderate number of relevant hashtags is more effective than using a bulk of irrelevant ones.
- Focus on using hashtags that are popular but still relevant to your video.
- Avoid using banned or irrelevant hashtags, as this can negatively impact your visibility.
Misconception 2: Using trending hashtags guarantees viral success
Many users mistakenly believe that jumping on the bandwagon of trending hashtags will automatically make their content go viral. While using trending hashtags can increase your chances of visibility, it doesn’t guarantee viral success on its own.
- Consider the relevance of the trending hashtag to your content before using it.
- Combine trending hashtags with niche-specific ones to attract a more targeted audience.
- Aim for high-quality and engaging content rather than solely relying on popular hashtags.
Misconception 3: Popular hashtags are always the best choice
Another misconception is that using only popular hashtags will lead to better results in terms of reach and engagement. While popular hashtags can generate high competition, they may also result in your content getting buried in a sea of similar videos.
- Don’t overlook less popular hashtags that are relevant to your niche.
- Using a mix of popular and niche-specific hashtags can help your content stand out.
- Regularly explore and experiment with new hashtags to keep your TikTok content fresh and diverse.
Table: Top 10 Trending TikTok Hashtags
TikTok is a social media platform known for its viral content and trending hashtags. The following table highlights the top 10 trending hashtags on TikTok, based on their popularity and engagement:
| Hashtag | Description | Reach (Millions) |
| ———— | ——————————————— | —————: |
| #DanceChallenge | Trending dance routines and challenges | 150.2 |
| #BeautyHacks | Tips and tricks for makeup and skincare | 109.8 |
| #ComedyGold | Hilarious comedic skits and stand-up routines | 98.5 |
| #FoodieFaves | Mouthwatering recipes and food recommendations | 87.6 |
| #FitnessMotivation| Workout routines and fitness inspiration | 76.9 |
| #PetLife | Cute and funny moments with pets | 63.2 |
| #FashionForward | Stylish outfit inspiration and fashion trends | 56.7 |
| #DIYProjects | Creative and affordable do-it-yourself projects | 48.3 |
| #TravelGram | Stunning travel destinations and adventures | 41.2 |
| #Inspirational | Positive and uplifting quotes and messages | 36.9 |
Table: Top 10 Influencer Hashtags
Looking to connect with influencers on TikTok? Here are the top 10 influencer hashtags that can help you discover and engage with popular creators:
| Hashtag | Description | Reach (Millions) |
| ———— | —————————————— | —————: |
| #InfluencerLife | Insights into the life of an influencer | 135.7 |
| #FashionInfluencer| Fashion-forward influencers and their styles | 112.4 |
| #MakeupArtist | Skilled makeup artists and tutorials | 95.6 |
| #TravelInfluencer | Wanderlust-inducing travel influencers | 80.3 |
| #FitnessInfluencer| Fitness and wellness experts sharing tips | 71.8 |
| #FoodInfluencer | Food enthusiasts and their culinary adventures | 64.5 |
| #LifestyleGuru | Lifestyle influencers sharing their expertise | 53.1 |
| #ComedyInfluencer | Comedic influencers and their funny content | 47.6 |
| #ArtisticInfluencer| Talented artists showcasing their creations | 39.2 |
| #TechInfluencer | Tech-savvy influencers and gadget reviews | 34.7 |
Table: Top 10 Hashtags for Small Businesses
If you’re a small business owner looking to gain exposure on TikTok, consider using these top 10 hashtags specifically tailored for promoting your products or services:
| Hashtag | Description | Reach (Millions) |
| ————— | ———————————————– | —————: |
| #ShopSmall | Support local businesses and shop small | 126.5 |
| #SmallBizTips | Tips and tricks for small business success | 92.1 |
| #ProductShowcase| Showcasing products and their unique features | 77.8 |
| #ShopLocal | Encourage customers to support local businesses | 65.3 |
| #Entrepreneur | Content related to entrepreneurship and startups | 58.7 |
| #SmallBizLife | Insights into the daily life of small business owners | 52.4 |
| #CraftyCreations| Handmade crafts and art creations | 45.9 |
| #MarketingHacks | Marketing tips and strategies for small businesses | 38.6 |
| #BusinessAdvice | Valuable advice and guidance for business growth | 33.8 |
| #StartupStories | Inspiring stories and experiences of startups | 28.4 |
Table: Top 10 Educational Hashtags
For those seeking knowledge and educational content on TikTok, here are the top 10 hashtags that cater to various subjects and learning interests:
| Hashtag | Description | Reach (Millions) |
| ————– | ————————————————- | —————: |
| #LearnSomethingNew | Discover interesting facts and skills | 114.3 |
| #ScienceExperiments | Exciting experiments and scientific wonders | 97.9 |
| #LanguageLearning | Tips and lessons for mastering new languages | 83.6 |
| #HistoryLessons | Insights into historical events and facts | 75.2 |
| #MathTutor | Math tutorials and problem-solving tips | 62.1 |
| #ArtLessons | Artistic techniques and tutorials | 54.7 |
| #BookRecommendations| Books and reading recommendations | 48.9 |
| #STEMEducation | Science, Technology, Engineering, and Mathematics | 42.3 |
| #CareerAdvice | Guidance for choosing careers and professional advice | 37.6 |
| #CodingSkills | Coding tips, tricks, and programming languages | 31.9 |
Table: Top 10 Social Activism Hashtags
TikTok allows users to join conversations and movements surrounding social issues. These top 10 hashtags are used to advocate for positive change and raise awareness:
| Hashtag | Description | Reach (Millions) |
| —————– | ——————————————- | —————: |
| #ClimateAction | Raising awareness about climate change | 103.6 |
| #BlackLivesMatter | Support for the Black Lives Matter movement | 92.8 |
| #EqualRights | Advocacy for equality and equal rights | 83.4 |
| #MentalHealthMatters| Promoting mental health awareness | 71.2 |
| #LGBTQIA+Pride | Support for LGBTQIA+ rights and pride | 63.7 |
| #EndBullying | Raising awareness about bullying prevention | 57.4 |
| #HumanRights | Standing up for human rights worldwide | 48.6 |
| #ClimateJustice | Intersectional environmental justice | 41.7 |
| #StandTogether | Unity and solidarity for positive change | 36.9 |
| #BodyPositivity | Encouraging body acceptance and self-love | 32.5 |
Table: Top 10 Hashtags for Comedic Content
If you’re looking for a good laugh, these top 10 hashtags feature hilarious and entertaining comedy content on TikTok:
| Hashtag | Description | Reach (Millions) |
| ————— | ——————————————- | —————: |
| #FunnyVines | Short, amusing videos reminiscent of vines | 142.1 |
| #StandUpComedy | Clips from stand-up comedy performances | 119.6 |
| #SkitComedy | Skits and sketches that elicit laughter | 105.2 |
| #ImprovComedy | Improvised comedic acts and funny moments | 89.4 |
| #PrankWars | Hilarious pranks and prankster challenges | 73.8 |
| #ComedyDuets | Collaborative comedic videos with duets | 64.7 |
| #FunnyAnimals | Comedy featuring adorable and funny animals | 53.2 |
| #ComedyTutorials| Tips and tutorials for improving comedic skills| 47.3 |
| #ComedyReaction | Reactions to humor and funny viral trends | 41.8 |
| #JokesOfTheDay | Daily jokes and puns for a good chuckle | 36.2 |
Table: Top 10 Music Hashtags
For music enthusiasts and creators, these top 10 hashtags on TikTok highlight trending songs, artists, and musical challenges:
| Hashtag | Description | Reach (Millions) |
| —————– | ——————————————– | —————: |
| #MusicLovers | For those who appreciate various music genres | 161.5 |
| #TrendingTunes | Trending songs and their catchy beats | 122.8 |
| #CoverSongs | Talented artists covering popular songs | 107.3 |
| #RisingArtists | Up-and-coming musicians and their music | 94.6 |
| #DanceToThis | Popular songs with dance challenge routines | 82.1 |
| #DJMixes | Mixes by DJs and their unique soundscapes | 68.3 |
| #LiveMusic | Live performances and jams by musicians | 57.9 |
| #MusicProduction | Insights into music production and techniques | 49.8 |
| #ThrowbackJams | Nostalgic songs and music from the past | 43.2 |
| #SingToThis | Singing challenges and duets with music | 37.9 |
Table: Top 10 Fashion Hashtags
Discover the latest fashion trends, stylish outfits, and fashion-related content with these top 10 hashtags specifically tailored for fashion enthusiasts:
| Hashtag | Description | Reach (Millions) |
| ——————- | ————————————————- | —————: |
| #FashionTrends | Stay up-to-date with the latest fashion trends | 136.4 |
| #OOTD | Outfit of the Day inspiration and showcases | 114.7 |
| #StreetStyle | Fashionable attire seen on the streets | 99.2 |
| #FashionInspiration | Inspiring fashion looks and outfit ideas | 86.3 |
| #DesignerCollections| Showcasing collections from top fashion designers | 75.9 |
| #SustainableFashion | Promoting ethical and sustainable fashion | 67.2 |
| #BeautyInFashion | Beauty tips and makeup looks complementing outfits | 57.6 |
| #RunwayLooks | Fashion shows and high-end runway fashion | 50.9 |
| #ThriftyFinds | Affordable fashion finds and budget-friendly style | 44.1 |
| #FashionHacks | Clever fashion hacks and styling tips | 40.3 |
Table: Top 10 Dance Hashtags
TikTok is renowned for its captivating dance challenges. These top 10 dance hashtags will take you on a journey through various dance routines and choreography:
| Hashtag | Description | Reach (Millions) |
| ——————— | ——————————————————- | —————: |
| #DanceTutorials | Step-by-step dance tutorials and instructional videos | 177.9 |
| #Choreography | Creative and impressive dance choreography | 155.6 |
| #DanceMoms | Tribute to the famous reality TV show “Dance Moms” | 134.1 |
| #DancewithMe | Community dance challenges to popular songs | 117.5 |
| #DanceOff | Exciting dance battles and friendly competition | 101.2 |
| #Flashmob | Impromptu and synchronized dance performances | 88.7 |
| #DanceInPublic | Dancing in public spaces, captivating passersby | 79.1 |
| #DanceCrew | Videos showcasing talented dance crews and their moves | 68.4 |
| #DanceParty | Invitation for TikTokers to join energetic dance parties | 59.2 |
| #DanceChallenge | Participating in viral dance challenges and trends | 52.7 |
In conclusion, TikTok offers a vast array of trending hashtags catering to different interests. Whether you are looking for dance challenges, educational content, comedy skits, or fashion inspiration, utilizing these top hashtags can significantly boost your TikTok experience. Furthermore, these hashtags facilitate connection and engagement as users join conversations and movements, contributing to positive change and raising awareness on social issues. Regardless of your interests, TikTok’s vibrant community allows for limitless creativity and exploration, making it an exciting platform to be a part of.
Frequently Asked Questions
Which TikTok Hashtags to Use
- What are TikTok hashtags?
- TikTok hashtags are keywords or phrases used in captions and comments on the TikTok platform to categorize and filter content.
By using relevant hashtags, you can increase the visibility and discoverability of your videos. - How do I choose the right TikTok hashtags?
- When selecting TikTok hashtags, consider your video’s content, target audience, and popular trends.
Research popular hashtags related to your niche and use a mix of broad and specific hashtags to maximize visibility. - Should I use popular TikTok hashtags?
- Using popular TikTok hashtags can help increase the chance of your video being discovered by a larger audience.
However, competition may be high, so it’s recommended to use a combination of popular and niche-specific hashtags to reach your target audience. - Can I create my own TikTok hashtags?
- Yes, you can create your own TikTok hashtags. Just make sure they are relevant, unique, and don’t violate any TikTok guidelines or community standards.
Be creative and encourage others to use your custom hashtags to increase engagement. - How many TikTok hashtags should I use?
- TikTok allows up to 100 characters for captions, including hashtags.
While you can use many hashtags, it’s recommended to use around 5-10 relevant ones to maintain clarity and avoid hashtag spamming. - What are trending TikTok hashtags?
- Trending TikTok hashtags refer to hashtags that are currently popular and widely used by the TikTok community.
These hashtags often reflect viral challenges, current events, or popular memes.
Keeping an eye on trends can help you stay relevant and increase your chances of being discovered. - Can I use banned TikTok hashtags?
- No, you shouldn’t use banned TikTok hashtags. Using banned or inappropriate hashtags violates TikTok’s community guidelines and can lead to content removal or account suspension.
Always check the current list of banned hashtags before using them in your videos. - Do TikTok hashtags expire?
- TikTok hashtags don’t have a set expiration date.
However, their popularity may vary over time, so it’s generally best to use relevant and up-to-date hashtags to increase your chances of reaching a wider audience. - Can TikTok hashtags be too long?
- Yes, TikTok hashtags can be too long. Each hashtag can be a maximum of 140 characters, including letters, numbers, and special characters.
However, using excessively long hashtags can make your captions look cluttered and may decrease readability. - Are there tools to help find TikTok hashtags?
- Yes, there are several tools available to help find TikTok hashtags.
Some popular options include TikTok’s built-in hashtag suggestions, third-party hashtag analytics tools, and social media marketing platforms that offer hashtag research and analysis features.
